Shifting our approach to regional tourism
At the moment 73,900 people have jobs in regional tourism. Now, with a further injection of funds and a new approach, changes to this $6.7 billion industry may be just what you need to start that dream bed and breakfast.
Six new bodies that will act as a local conduit to Destination NSW will be rolled out, providing greater structure and support to regional areas across the state.
The increased funding and restructure from the existing Regional Tourism Organisations is part of a push to increase coordination between stakeholders, provide training and grant assistance to tourism organisations and ultimately boost visitor numbers to the regions.
Four Destination Networks will focus on the regions; Destination Country and Outback NSW, Destination North Coast (covering the Mid-Coast to Tweed Heads and including Lord Howe Island), Destination Southern NSW (Snowy Mountains and the Far South Coast) and Destination Riverina Murray. The remaining two Destination Networks will cover the surrounds of Sydney including the Southern Highlands, Shoalhaven, Blue Mountains and the Central Coast.
These changes came about following consultation with 93 key industry associations and stakeholders. Increases to the Regional Visitor Economy Fund and Regional Flagship Event Funding have also been announced.
Visit www.dnsw.com.au/destination-networks for more information about the Destination Networks.